Google will shut down election ads after polls close in the U.S.
Google is taking steps to ensure that electioneering officially ends as polls close in the United States on Nov. 3.
The company has said outright that it will start blocking election ads on Election Day after the voting period ends around the country. The message came from an email sent to advertisers on Friday, as reported by Reuters.
The message notes that "advertisers will not be able to run ads referencing candidates, the election, or its outcome, given that an unprecedented amount of votes will be counted after election day this year."
Warnings have persisted for months that the fall 2020 election will largely hinge on absentee ballots (sometimes called mail-in ballots), and many of those, by law, can only be counted afterlocal polls have closed. So the election's winner isn't likely to be as clear as it has been in the past on the night of the election.
It's an especially big focus because of Donald Trump's long-telegraphed hesitance to accept the results of the looming national vote, should the election turn against him (as most polls suggest it will). The U.S. president has amped up his rhetoric in recent days in an attempt to cast generalized doubt on votes that arrive by mail, which observers believe will mostly favor Joe Biden.
Google told Reuters that the ban will last for at least a week. It may extend longer, however, depending on how long it takes to count all the votes and what the state of civil unrest looks like at the time. We've reached out for further comment and clarification on what possible good a lifting of the ban could do after the voting portion of the election is over.
SEE ALSO:The Strongman Con: How to stop worrying about Trump stealing the electionThe ban falls under the same "sensitive events" policy that Google has used to justify the blocking of certain ads tied to COVID-19. The policy describes the content covered under the policy as that which "potentially capitalizes on or lacks reasonable sensitivity towards a natural disaster, conflict, death, public health emergency, or other tragic event."
None of which, it should be noted, characterizes the U.S. election as it has traditionally unfolded. But 2020 is an untraditional year, and Trump's unfortunate fear-mongering and fostering of doubts in the U.S. voting apparatus could certainly be construed as a potential "conflict" or "tragic event," depending on how the day unfolds.
The ban covers all Google platforms that serve ads, including YouTube and Google Ads.
Related Video: How to recognize and avoid fake news
(责任编辑:行业动态)
-
2016's $400 GPU vs. 2019's $400 GPUs
Something we've been hearing a lot this year is that PC gaming is not in great shape, how there's a ...[详细] -
6日,车管所民警在向5位新领证残疾人进行交通安全教育20日,市民在车管所业务大厅办理业务在7月18日全省公安机关深化“放管服”改革会议后,市公安局交警支队积极顺应社会经济发展,深化公安车管改革,实现服 ...[详细]
-
...[详细]
-
雅安综合客运枢纽建设项目总平面图道路旁的川藏铁路雅安站效果图展示板在大家眼中,雅安综合客运枢纽项目与成雅铁路及雅安站建设项目总是连在一起的。18日,从雅安综合客运枢纽业主方传来消息,雅安综合客运枢纽建 ...[详细]
-
Wordle today: The answer and hints for August 27
Can't get enough of Wordle? Try Mashable's free version nowOh hey there! If you're here, it must be ...[详细] -
7月5日,宝兴县穆坪镇两河口新区泸州援建的“泸州佳苑”城房重建项目,前方为“泸州廊桥”。“一家人不说两家话,都是四川的父老乡亲,我们将尽心尽力为宝兴服好务。”这是2013年7月26日,泸州市委书记蒋辅 ...[详细]
-
...[详细]
-
暑假临近,一学期的课程即将结束。6月24日下午,聪明兔幼儿园在工人俱乐部礼堂举行精彩纷呈的期末汇报演出,让家长进一步了解孩子的点滴成长,同时也向家长展示聪明兔幼儿园丰硕的教育成果。聪明兔幼儿园开展亲子 ...[详细]
-
[From the Scene] How ‘world’s first oil town’ is wrestling to become ‘green'
City of Baku, Azerbaijan (Getty Imgage)BAKU, Azerbaijan -- Driving just a few miles from the venue o ...[详细] -
...[详细]